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Quality Assurance in Marketing 

Luxe Quality is your reliable partner in the field of marketing, aimed at achieving effective promotion strategies.  

How is Luxe Quality doing with that?

Learn about Luxe Quality's software testing and quality control activities for marketing projects.

Here are some key metrics:

10k+ hours

Total number of working hours

6 projects

Successfully completed

2.3 years

Average project duration

Boost Your Success with Quality Assurance Services

How software testing of marketing project will enhance it quality:

The product's quality directly affects the company's reputation and brand. If the product meets customer requirements, it can lead to positive reviews and gain trust.

QA services for marketing can help identify the effectiveness of various features, which will help the marketing company focus all its efforts on developing the most valuable functions.

Software testing services for marketing apps help companies increase their market competitiveness.

Case Studies

MORE PROJECTS

FULL CASE STUDY

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BlueReceipt

Marketing

USA

Web

Implementation time: May 2021 - Feb 2022

About project: BlueReceipt is an IT company specializing in SMS marketing automation for E-Commerce brands.

Services:
  • Regression, Functional, Security, Usability testing;
  • Automation E2E testing TypeScript + WebdriverIO

Technologies: typescript, webdriver

Result: Automated E2E tests cover 80% of the application's functionality.
Full case study

FULL CASE STUDY

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Vidiverse

Marketing
Marketplace

Singapore

Web

Implementation time: Aug 2021 - Present

About project: Vidiverse is one of the leading worldwide Microstock marketplaces for video makers internationally.

Services:
  • Manual Functional, Usability, Accessibility, and Regression testing;
  • Automation E2E tests TypeScript + WebdriverIO, API testing.

Technologies: javascript, webdriver, postman

Result: 2000 E2E automation tests + 1700 E2E API tests, test coverage increased to almost 90%.
Full case study

FULL CASE STUDY

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Adtron.io

Marketing

Germany

Web

Implementation time: Nov 2021 - Jan 2022

About project: Adtron.io is a company that offers a wide range of opportunities to optimize the production of digital advertising and increase its productivity. 

Services:
  • Manual, Functional, Automation, Usability, and Performance testing;
  • Automation testing: JS + TestimIO

Technologies: javascript, testimio

Result: Manual and automated test cases have achieved coverage for 90% of the core functionalities.
Full case study
MORE PROJECTS

Features of the field of marketing 

Testing in the marketing field, there are unique traits that need careful attention and a specific approach. Let's examine a couple of these. 

  • Image

    Different Platforms

    Marketing often uses different platforms to post ads and different content. For example, PCs, laptops, tablets, smartwatches, and phones of different models.



    Fast and convenient user flow is essential for marketing. The company cannot afford to lose a client due to unclear functionality or bugs in the system. Therefore, LQ will ensure the product will work as expected on each platform so the client can quickly get what he needs.

  • Data Analysis & A-B Testing icon

    Data Analysis & A/B Testing

    Data analysis and A/B testing are fundamental steps for marketing products. They help determine the effectiveness of advertising campaigns and make appropriate adjustments to achieve better results.



    We will help you include checking the correctness of the experimental setup, data collection, and analysis of the results.

  • Different Platforms icon

    Specific Tools

    Various tools are used in the field of marketing, such as mailing systems, CRM systems, content management systems, etc.



    Each tool has its features of operation and integration into the system. Testing the interaction of parts, API, using randomized data, etc., is essential.



    Based on the company's diverse experience, we managed to choose the most suitable approaches and tools, find the necessary libraries, and determine the frequency of test updates for maximum testing quality.

  • Image

    Different Platforms

    Marketing often uses different platforms to post ads and different content. For example, PCs, laptops, tablets, smartwatches, and phones of different models.



    Fast and convenient user flow is essential for marketing. The company cannot afford to lose a client due to unclear functionality or bugs in the system. Therefore, LQ will ensure the product will work as expected on each platform so the client can quickly get what he needs.

    Workflow

    Work on any project, especially in digital marketing with software testing, begins with defining the scope of the required work and a list of actions. We have prepared a general description of the steps when working on a project in this field.
    Workflow of Marketing picture

    Why Choose Luxe Quality as a Software QA company 

    Finding the right partner for QA services for marketing is a critical step in ensuring its success. 

    • Quick start icon

      Quick start

      We can start working on your project within 24-72 hours from the moment of signing the contract.

    • Free Trial icon

      Free trial

      We offer a free 40-hour trial. Evaluate our services and see how we work.

    • User-Centric Expertise icon

      User-Centric Expertise

      We have specialists who have worked in this industry and understand user expectations and features properly.

    • Top-notch technologies icon

      Top-notch technologies

      Using modern technologies, we can automate the most challenging scenarios and find unexpected bugs.

    • Hire one - get a full team icon

      Hire one - get a full team

      By hiring one of our specialists, you get many years of experience in various industries and technologies from our entire community.

    • Own training center icon

      Own training center

      Our engineers have up-to-date technologies and can find an approach to any project.

    40 hours of free testing

    Luxe Quality has a special offer tailored for potential long-term customers who are interested in starting a pilot project.


    We are offering our software testing and QA for free for the first 40 hours.

    More about free trial
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    Our workflow

    01

    Now: Just fill out our quick form with your project details. It’s easy and only takes a minute.

    02

    In a Few Hours: We’ll assess your information and quickly assign a dedicated team member to follow up, no matter where you are. We work across time zones to ensure prompt service.

    03

    In 1 Day: Schedule a detailed discussion to explore how our services can be tailored to fit your unique needs.

    04

    Following Days: Expect exceptional support as our skilled QA team gets involved, bringing precision and quality control to your project right from the start.

    Talk to an Expert, Not a Salesperson!

    FAQ

    Marketing software is designed to help businesses and marketers effectively manage their marketing strategies. Using it, you can simplify many different processes, such as creating and managing advertising campaigns, analyzing data, and, most importantly, interacting with customers.

    A fast and convenient user flow is essential for marketing. The company cannot afford to lose a client due to unclear functionality or bugs in the system. Therefore, testers ensure that the product will work properly on every platform, so the customer can quickly get what they need. Testers also work to verify requirements and adjust development processes to increase efficiency, speed, and cost savings.

    We suggest choosing a company to hire a testing specialist. The first steps will be determining the testing goals, choosing the object for its implementation, and prioritizing the types of tests. After that, create test scenarios and set their frequency.

    Results include identified bugs, suggestions for improvements to the user experience, feedback on functionality, and a positive impact on the success of the marketing project.

    Inadequate testing of marketing projects can negatively affect the user experience, causing errors and flaws to be discovered after launch. This, in turn, can lead to a loss of customer confidence, a decrease in loyalty, and a negative impact on the company's financial condition due to possible losses and lost opportunities. Since even minor defects can affect the quality of the product, it can affect the bottom line, requiring additional time and resources to fix the many problems after the release.